CLIENTS: Green Film Company & Passion River
PROJECT: Festival, Theatrical poster & Box Art
Gerrymandering is a practice that attempts to establish a political advantage by manipulating district boundaries. This controversial process was the focus of the documentary of the same name and became an obvious centerpiece for the key art. To bring to life the malleable, ever-changing district lines the film spotlights, we created an in-progress, hand-drawn and colored map of the U.S. that gave a very clear “hand of the creator” feeling. The film and poster debuted at the 2010 Tribeca Film Festival and once acquired by a distributor, we updated the art for both the theatrical and home video releases.