CLIENTS: Deborah Riley Draper
PROJECT: Festival Poster
Set against the strained and turbulent atmosphere of a racially divided America, Olympic Pride, American Prejudice explores the experiences of 18 African American Olympians who defied Jim Crow and Adolf Hitler to win hearts and medals at the 1936 Olympic Games in Berlin. While most people know the story of Jesse Owens, the goal of the documentary (and artwork) is to honor the full group.
First and foremost, we wanted to celebrate the achievement and triumph of these brave 18 young men and women, so an “Olympic gold” color palette was chosen. At the forefront of the artwork a group of the athletes - washed in red, white and blue - proudly stand in front of the newly constructed Olympiastadion beaming with pride and excitement. Looming in the background, multiple Nazi banners can be seen hanging from the stadium and showcase Hitler’s displays of Nazi propaganda and nationalist symbols across Germany during the events.
The font for the title treatment is Blanc inline heavy italic, a humanist sans typeface designed by Jorge Cisterna and published by LatinoType Foundry.
For more information about this documentary, please visit 1936olympicsmovie.com